FiftyOne Marketing, Roll the Dice!
What is 51? You all remember that question don’t you?
It has been a long ride that has finally come to a close with the introduction of FiftyOne Marketing! It’s a marketing company I began preparations on late last year and am finally able to share it with everyone here at Unscripted 360! It’s a new vision for game marketing that I wanted to take on because I feel like there’s so much more to give to the community and gaming as a whole. The dice owns you now!
I wanted to invite everyone to interact, engage and communicate with FiftyOne so that you can experience the difference. I’ll have two hats to wear now. One hat in which I affect the community in the most awesome ways and then the other hat in which I affect the industry in the most awesome ways. So you guys and girls will have me taking you from community to what you enjoy about the games you play. That’s the plan anyway.
I can’t express how excited I am to be able to give the community a new alternative and vision in marketing. Whatever you’ve known and gotten accustomed to, you can forget it and throw it out of the window. The PR speak, the robotic press releases, the lack of communication between you and those trying to sell you something…I’m closing the door on that!
This is truly something that gamers of all kinds can (and have) rally behind. I hope you’ll all make the journey on over and stop by to check things out. It’s going to be weird because my two hats will no doubt cross paths when I have a campaign I’m working on and then you guys get the best of both worlds with it! You get the exclusives and the up-to-date information. Yes, I’m always looking out for my peeps!
Anyway, stop on by. I have medals to unlock and plenty of other cool things. You don’t want to miss out on that Launch Day medal special! (I’m looking at you medal whores lol) Let me know what you all think about the site when you visit.
[Update] - Nominate @whatis51 for Best Brand Use on Twitter!
lvl 61!
October 16th, 2009 at 12:14 am
The site looks sweet, I am wondering though, how will you balance honesty (which this site is awesome about) and marketing? Lets say some publisher has a game for you to market, and is going to pay you X amount of dollars. Lets also say this game sucks really bad. What do you do then?
I would say you must have hands on time with the games before you agree to market them. You must be able to stand by the games you support, just like you wholeheartedly support Saboteur. I look forward to this game because I trust you and your “real” review process. I probably won’t agree with you 100% of the time, yet I do know you are a gamerdad just like me. Your opinion matters. This is how it must work. The gaming community must trust you and 51marketing. If you guys back up a pile of crap, your credibility will be lost.
October 16th, 2009 at 12:17 am
The site is amazing bro, I wish you lots of luck on it, and I can’t wait to see the things to come.
October 16th, 2009 at 5:02 am
Good luck with the new venture, Deacon.
October 16th, 2009 at 7:29 am
Good luck. When I become a lawyer I hope you’ll come to me for law advice on your business LOL
October 16th, 2009 at 7:36 am
you got it Boston
October 16th, 2009 at 8:15 am
Looks sweet man – wishing you guys (and gal) all the best.
October 16th, 2009 at 9:26 am
Congrats Deacon! I look forward to seeing what 51 has to offer
October 16th, 2009 at 11:45 am
You humans are passionate as hell when it come to games so I can’t wait to see what yall come up with and it’ll be nice to see some unique PR style. Best of luck to the team even though I doubt your gonna need it. :p
October 16th, 2009 at 11:47 am
i heart you alien guy! or USB if that’s your human name.
lol
October 16th, 2009 at 4:02 pm
So anyone can sign up on the site? Im just a fan of the gaming community.
October 16th, 2009 at 4:58 pm
yep anyone can sign up Pimp.
October 16th, 2009 at 5:37 pm
The dice own me for sure
October 16th, 2009 at 6:41 pm
you have no idea just how much the dice will own you Nanakai gonna be reaching out to you soon.
October 16th, 2009 at 7:08 pm
Just droppin by sayin’ hello. Love the gamertag and PSN ID sections of the comments over at 51. Good discussions too.
October 16th, 2009 at 7:15 pm
thx Scratch. i figured the XBL/PSN sections would allow some personality and diversity ofcourse
October 17th, 2009 at 8:51 am
I signed up a couple days ago and it looks very nice. Nice work by you and your staff. Hope to see some good work out of 51.
October 21st, 2009 at 9:06 am
update…nominate! http://mashable.com/owa/votes?v=@whatis51&c=13
October 23rd, 2009 at 1:04 am
Wow, I’ve had my head in the sand…you are the mastermind behind whatis51? Awesome. Congrats. If you ever go evil, look me up. I’ve had some wicked marketing ideas.
October 23rd, 2009 at 7:36 am
@playingmantis now you’re out of the sand
be sure to register up over there 
October 26th, 2009 at 1:08 pm
If anyone can make it work its Deac!