Xbox 360 Price Drops
The word came down just moments ago of what most already knew…the Xbox 360 price drop. Beginning Aug. 8, you’ll notice a change in pricing for everyone’s favorite console, the Xbox 360. That price will be $349.99 U.S. for an Xbox 360 Pro.
For those looking for the ultimate value and the freedom to customize their console as they see fit, Xbox 360 Core System now has an ERP of $279.99 U.S. Dressed in black and equipped with a 120GB hard drive, Xbox 360 Elite will be priced at an ERP of $449.99 U.S. for those who want the premium games and entertainment experience.
In anticipation of this year’s largest blockbuster game launch, the Xbox 360 Halo® 3 Special Edition Console will hit store shelves in September with an ERP of $399.99 U.S. Featuring an authentic Spartan green-and-gold finish, this console will include a matching Xbox 360 Wireless Controller, Xbox 360 20GB hard drive, Xbox 360 Headset, an Xbox 360 Play and Charge Kit, and more.
“The fact that we have been able to keep our launch price longer than any other console while retaining our leadership position demonstrates that consumers believe in the value of Xbox 360,” said Mitch Koch, corporate vice president, Global Retail Sales and Marketing Group, Entertainment and Devices Division at Microsoft.
“On the eve of the best holiday games lineup ever and the launch of Madden NFL 08, there has never been a better time to jump into Xbox 360.”
Price Drop Adjustments
Xbox 360 Core - $279.99 US
Xbox 360 Pro - $349.99 US
Xbox 360 Elite - $449.99 US



August 6th, 2007 at 11:35 pm
Great! Finally!
But why not put the core at $250? I think that would get a lot of sales.
August 7th, 2007 at 7:56 am
cuz then you’ll have to buy a HDD for like 100 bucks, and a wireless controller if you hate wired ones like me.
August 7th, 2007 at 7:57 am
i’m sure there’s a strategy behind this but i just don’t know what that could be.
August 7th, 2007 at 9:02 am
Well I only paid $30 more for my Elite, not bad… I read where the Core users is estimated to be around 20%, good to know that 80% went for Pro or better. My guess is that strong 20% are sports fans that don’t need downloads.
August 7th, 2007 at 9:15 am
Thanks for the news.
August 7th, 2007 at 9:57 am
Better than nothing, but I don’t think it’s enough.
A $300 Prem X360 would fly off the shelves this holiday season.
August 7th, 2007 at 10:21 am
i agree Los. hell i’d buy another one.
August 7th, 2007 at 10:57 am
Do you think MS will ever discontinue the core? There are rumors going around that best buy already has stopped asking for more SKU…..
Anyway, This is a positive move for MS and gamers in general. This will definitely sell more consoles.
The more the merrier.
August 7th, 2007 at 11:05 am
i’ve heard a solid no on that. not anytime soon.
August 8th, 2007 at 11:40 pm
[...] uncovered a Pro console already equipped with HDMI so the Pro is definitely being upgraded. The recent Xbox 360 price drops make the Pro console a steal now in my opinion. I guess we should’ve seen the light when [...]